Our client needed to increase the size of their loan book through organic means. They needed a team of agents to attempt to convert these applications as the only means in place to do this were emails and text messages.
We setup a conversion team to handle the full end to end sales process. We setup a predictive dialler campaign using our client's customer data in order to quickly work through the large volume of potential customers. Our agents were trained to handle sales in a conversational manner, discussing the needs of the customer and not ‘hard sales’ tactics, in order to maintain the good reputation of the company.
Through our outbound dialling, and inbound calls generated from our dialler campaign, we were able to increase the sales conversion rate by 8%.